WILLEMSTAD – Curaçao is emerging as one of the Caribbean’s strongest-performing destinations for family travel, according to the new Caribbean Travel Trends 2026 report released by Amadeus and the Caribbean Hotel and Tourism Association (CHTA).
The report shows that family-sized travel groups of three to five people account for 27.6 percent of all tourist arrivals to the Caribbean. Curaçao was specifically identified as one of the destinations where this segment is growing strongly.
Researchers noted that Curaçao performs particularly well among travelers seeking family-oriented accommodations and amenities, including multi-bedroom stays and family-friendly experiences.
The study ranks Curaçao alongside the Cayman Islands and the U.S. Virgin Islands as destinations where family travel demand is significantly overperforming regional trends.
According to the report, couples remain the largest travel segment in the Caribbean overall, accounting for 40.4 percent of arrivals, while solo travelers represent 26 percent and larger groups 6.1 percent.
The report argues that destinations capable of tailoring tourism offerings to specific traveler profiles will be more competitive in the coming years.
For Curaçao, that includes focusing on family-oriented tourism products, accommodations, and experiences that match evolving traveler preferences.
Researchers also emphasize that Caribbean tourism is entering a new phase in which data-driven targeting and market specialization are becoming increasingly important as regional tourism growth slows after the strong post-pandemic recovery years.